As delicate as a flower:

Your daily life will change when you're wearing designer fragrance-infused attire.

The process we deem as a "chore" or "laundry duty" can be turned into an inspiring and refreshing escape.

  • Infatuation

    Clean clothes do not need to call for sacrifices. Your laundry can be both non-toxic and fragrant at the same time.

  • Ecological

    Using réelle products ensures that you are keeping the environment unharmed while embodying an evironmentally friendly lifestyle.

Luxury with Purpose

Laundry Time = Designated You Time

With a simple search, you'll find that laundry is in fact, the #2 most hated chore in America.

But it doesn't have to be. It's all in the way we think! While many may believe it is wasted hours of a day, there is so much to do while splitting colors, waiting for the wash and even folding your clothes.

Self-care begins with you - from your non-toxic products to your relaxation time.

réelle's Tip: Build in your designated you time - with inspired designer fragrances paired with your favorite podcasts or music!

Full Disclosure

At réelle, we believe that honesty is the most important trait. And for that reason, we’ll never hide the ingredients we put into our products. réelle products are natural and never use toxins.

So go right ahead, indulge in the scents you smell with our products. Our full-label ingredient disclosure gives everyone the opportunity to know what goes into their clothing that touches their skin.  Our products will keep your clothes well, your skin healthy, and our environment clean.

So many people are suffering from chemical sensitivity and this limits what they can use for their everyday life. Shower products, makeup products and even laundry products are limited. With réelle though, you don’t have to opt out of designer fragrances. Unlike other products that could have anywhere between 500 - 2500 undisclosed chemical compounds, réelle is designed to take out the toxins and keep in the beautiful fragrance.

As every company should, réelle commits to always keep its products non-toxic and its ingredients on full display.  

Scents Straight from the Perfume Counter!

Have you ever walked past that counter at the mall that includes all the designer fragrances and wonder how amazing that would smell on your clothes? No? Well here at réelle, we did!

  • Fact: scents stay true to absorption in fabric versus mixing with your body chemistry. For some, this can alter the fragrance significantly and for others, it may even turn rancid on the skin.
  • Certified: our non-toxic designer fragranced product lines are certified by the EWG for purity.

Our non-toxic designer fragrance-infused laundry products closely resemble popular designer perfume. And the best part is, it’s washed right into your clothing! So, walk around smelling divine and confident without the toxins. réelle will give you a luxurious and safe fragrant experience you’ll never have to fear.

Women-Built & Owned

Stacey & Nathalie are réelle's co-founders!

What started as a graduate school project, soon became reality. Stacey and Nathalie started as classmates and project partners searching for a way to help improve environmental illness.

Now, they are business partners with the same mission and love for laundry without the toxins.

Read all about them!